Why Shows Fail
I have to admit, before actually working at Disney I didn’t care much for the parades or shows. As far as I was concerned, the times that shows were playing were the best times for riding the attractions surrounding those shows. However, after spending a lot of time with entertainment, I have become quite opinionated about the whole thing.
One of the most mind boggling things to me is the consistent pattern of the company spending time and money on shows that any person in their right mind could tell you are incredibly lousy and doomed for failure. Many of their shows don’t even last a year and yet they spent boatloads of money on them. How does it happen? Why does it happen? Well, I’ll tell you.
It starts with an idea. Now I wish I could tell you it was an idea like “You know what would really be a cool show?” or “I just had this amazingly creative and artistic idea pop into my head for a show...” but I can’t. The idea usually comes from The Suits and starts more like this: “You know what’s been popular? Show’s like Turtle Talk and The Laugh Floor. Let’s make another one like that.” Or, “Nothing’s going on over in that area, let’s put a show there.” Or, my personal favorite, “You know what people love? Stitch and princesses. We need more shows with Stitch and princesses.”
Then they bring in people to carry out their dirty deeds. Possibly some very overworked show writer that has been writing pretty much the same show since 1980. Then, instead of giving this “creative team” the time necessary time to develop a show that could possibly be any good, they give them about a fourth of the time it takes and half the staff they would need.
After the underdeveloped show gets finalized, they bring in a director who probably won’t even be there half the time because he’s directing 7 other shows at the same time, and a choreographer who will probably make up the choreography as he goes and once again, the cast and crew will get about half the time they need to put this show on. It’s incredible to watch them do this over and over again.
Aside from this atrocious method of show development, Disney does a few more things to set themselves up for failure. Something that I’ve noticed is their pattern for using the Abbot and Costello character roles over and over again. Let’s Have a Ball: Lucinda was Abbott, Simon was Costello. Storywalkers: The violinist was Abbot, the actor was Costello. Jack Sparrow’s Pirate Tutorial: Jack is Abbot, Mac is Costello (Since when did Captain Jack Sparrow need a silly sidekick anyway?). Hyperspace Hoopla: Guy with the Blue Jacket is Abbot, girl with the crazy hair is Costello. I could go on, but you get the idea.
Another thing I’ve noticed is a pattern of not thinking things through very well. Example: Storywalkers. Storywalkers was a little show they put in Asia at Disney’s Animal Kingdom that lasted probably less than a year. It was originally created because there is a dead spot in Asia between Expedition Everest and the siamangs (the apes in the temple) so they decided to put a show there. First mistake. Then they write a show with two characters that act like Abbot and Costello, but are dressed like they work at Pizzafari. Second mistake. Then they put this show in a major dead spot where people don’t care to see a show, because they are on their way to Expedition Everest. They could not get people to watch this show. I literally saw actors grabbing people walking by to try and get them to watch this sad show. Third mistake. So, to try and get people to watch this show, they moved it to two locations where people are standing around anyway, right outside the bathrooms and right below the roller coaster where people are waiting for their loved ones to get off the ride. Trouble is, when their loved ones get out of the bathroom or off the ride, they don’t want to be in your show anymore (They used “volunteers”). Fourth mistake. The fifth mistake was sound. At what point did they not recognize that setting a show between screaming monkeys and a roaring roller coaster with a giant body of water in front would completely drown out the sound? I remember watching one of the performers pause every time a car would come down that big drop on Expedition Everest so that she didn’t get drowned out by the rumble of the coaster and screaming of its riders.
Okay that’s small scale. Let’s look at something big scale. Stitch's Supersonic Celebration. Originally created because Space Mountain was going to be under some major maintenance and they didn’t want there to be dead space there. However, they didn’t seem to consider the fact that nobody has any reason to go to that part of the park when Space Mountain isn’t operating. Not to mention that a cheesy show can in no way compensate for missing out on a classic roller coaster.
Next, they thought they’d throw all the right ingredients together to make a good show: a little Stitch, a little music, a little dancing, girls in boots, and the ever so popular animated characters talking to audiences live. It didn’t really occur to them those things don’t always go together that well, and by the way, Stitch doesn’t really talk that much, but who cares about character integrity anyway, right?
Then there is logistics. An outdoor screen with no covering and the sun shining on it, means people can’t really see what is on the screen. An uncovered stage with no seating doesn’t really entice guests to stand in the blazing sun to watch a forty minute show.
And let’s not forget about content (the thing that should have been stimulus for the whole project, but instead is an afterthought). How did that script make it past someone’s desk, let alone into a full blown show? That host? That choreography? What were they thinking? I could have told you it was going to fail before they even started.
I thought that Walt Disney World was the only culprit for these obvious eye sores, but I was walking by the Plaza Inn at Disneyland the other day and saw this.
His name is Pat E. Cake and I can literally look at this picture and tell you this is not a good idea....but then I saw the show. He sings a terrible song and breaks out into a rap in the middle. See for yourself.
You know, after watching that video I really have nothing else to say about it.
So here’s my dream. No more crappy shows. It’s that simple. I want the parks to be full of things that I love as much as the Dapper Dans, the atmosphere characters on Main Street and Hollywood Boulevard, or the ragtime pianist pianist that plays in the evenings at Disneyland. Remember when you could go into the Diamond Horseshoe and see all those little variety shows and maybe a can-can or two? Those were the days (although I like the little band they have in the Golden Horseshoe, they can stay). It doesn’t seem like it would be that hard to come up with ideas that really add to the parks instead of take away from them, or at the very least, aren’t complete failures. But I guess it is.